At this point, I’ve seen a LOT of crowd-funding campaigns. I’ve seen them succeed, and I’ve seen them fail. I’ve seen the good, the bad, the fantastic, and the face-palm. I might not be the uncontested expert on how to create a strong campaign, but I’ve talked to enough successful crowd-funders and seen enough examples of what works and what doesn’t work that I think I can share some pretty useful advice if asked…
…and in certain cases, if I’m not asked.
I have to say that this year has been pretty wild when it comes to crowd-funders. I’m already outlining the “2018’s Year in Review” blog to focus on the various Kickstarters, Indiegogos, GoFundMes, and even FundRazrs that have raised hundreds of thousands of dollars for various fan projects over the past several months. Some have soared, some have been absolute nail-biters until the final hours, and yes, some have struggled.
I feel really bad for the struggling ones. In some cases, I do whatever I can to help with blogging support and even personal contributions on occasion. But sometimes, all I can do is watch helplessly from my computer, seeing so clearly what’s being done wrong (or not being done), and wanting to shout like a frustrated fan sitting in the bleachers to a quarterback on the field.
But usually, I just hold my tongue (or in the case of blogging, my typing fingers). After all, these are not my campaigns, and if people don’t ask me, then all I’m doing is shoving my nose in where it doesn’t belong, right?
Well, I’m about to shove my nose in. Hopefully, I won’t regret it…
Continue reading “Some unsolicited CROWD-FUNDING advice from me… (editorial)”